Archive for Favorite Books
A Must Read- If you’re seeking how to manage time and live a powerful and happy life. You may be a bit like me someone who keeps track of things in a day planner or an a calander or perhaps you’ve moved your time management systems to a computer or hand held device. The key to getting the most our of our time management efforts is to flip the view. So let’s look at an old view and new view really quick-
- Manage Time
- Aviod Stress
- Life is a marathon
- Downtime is wasted time
- Rewards fuel performance
- Self-discipline rules
- The Power of Positive Thinking
Now decide in this moment to shift…To Your New Views-
- Manage Energy (Not Time)
- Seek Stress
- LIfe is a series of sprints
- Downtime is productive time (Renewal)
- Purpose fuels performance
- Rituals Rule
- The Power of Full Engagement ROCKS!
To become fully engaged and able to manage your time (energy) effectively start to draw on four principles that are separate but related sources of energy: Physical, Emotional, Mental & Spiritual. If you’re ready to break free from the Old View and Live in a New view. Learn more about How To Manage Your Time with these 4 principles by picking up the incredible book The Power of Full Engagement and get more of these valuable nuggets into your life today.
P.S. Tony Schwartz and Jim Loehr wrote the book and Tony has a really cool website The Energy Project where there is more info. about his mission to ignite a fire in the hearts of leaders. Enjoy & let me know what your favorite parts of the book are his website are by sending me a comment.
As you saw in my quick little video…I was flipping through Jay Abraham’s Book The Sticking Point Solution to review his Top 10 Favorite Headlines. As he shares in his book your headlines are just as important as the headliner at a rock concert. When you go to a rock concert, the opening act is the warm-up for the main event. But you’re there for one reason and that is to see the headliner.
Jay shares his top ten with Permission from Victor O. Schwab who wrote the book How To Write a good advertisement. If you don’t own that book then Jay says go and order it now.
The Top 10 in summary-
1- “How To Win Friends and Influence People.” This title helped to sell millions of copies of the now-famour book by the same title…however, without the words “How To” the headline would have been a trite little wall motto.
2- “A Little Mistake That Cost A Farmer $ 3,00 a Year.” this little ad was placed in farm magazines due to the simple fact that sometimes negative ideas that offset “risk of loss” are even more attractive to the reader than the “prospect of gain.”
3- “Are you Ever Tongue-Tied at a Party?” This headline hits the self-concious wallflowers in the world…the people who read it and say “This is talking to me!”
4- “Do You Make These Mistakes in English?” Again, a direct hit and a key work inserted “These” makes the reader feel forced to find out what “These Particular Mistakes Are?”
5- “When Doctors “Feel Rotten,” This Is What They Do.” See the paradox since we seldom think of Drs. in poor health. Key distinctions…when they are you are getting the word right from the horse’s mouth this carries great authority and a reward for finding out what they do. Also, the words Feel Rotten…this brings a human element to it that you can connect with.
Just with this quick list of 5 you can see the power and the punch that good headlines pack. To get the remaining 5 that Jay lists you deserve to have a copy of his book. This is just s tiny tiny piece of the value packed into the book. Here is what Brian Tracy had to say about Jay Abraham’s book The Sticking Point…”"Jay’s innovative and dynamic approached to increasing sales, cutting costs and boosting profits are the simplest, most powerful and practical I have ever seen.”
Hope this post has brought some value to you in terms of creating great headlines. Feel free to reach out and leave me a comment on what you liked most about this post or even what specifically you plan to use from the information to boost your business.
Cheers- Sharon Ann Irwin
P.S. Grab My Free 7-Step Training For Creating A Business and Lifestyle of Your Dreams.
You Deserve to own this book to learn the 21 Ways You Can Out-Think, Out-Perform, and Out Earn the Competition in Business. Jay Abrahamhas helped grow more than four hundred companies, including IBM, Microsoft, Citibank, and Charles Schwab. Here is what Anthony Robbins says about the book…”Phenomenal…articulate…amazing. Jay Abraham has a powerful knowledge of how things work, and how you can create a competitive edge for yourself.”
Here are a few action steps taken from the book that use right now to start applying what is taugt in the book “Getting Everything You Can Out of All You’ve Got“-
Take a look at the conventional approach you may have been taking in different areas of your career, business and life…Break those into as many sub-activities as you can. Each one can be used to target multiple breakthroughs. Imagine what it will be like when your mind is thinking about overlooked opportunities as brand new possibilities in each and every activity you do. Make a list of outside sources of information you can plug into. Example, don’t just look at the resources in your industry go outside of that and look at the vast amount of other industries and resources you can plug into.
Now identify both your biggest and easiet existing breakthrough apportunities. Challenge yourself to come up with a list of thirty breakthroughs in 30 minutes in different areas of your business, career and life. Then next start to identify 20 overlooked opportunities you’re sitting on. Come up with ten possibilities you could test that if successful, would result in a massive breakthrough.
Continue to do this each day and week and month as you go.
Cheers- Sharon Ann
drop me a note on facebook if you have the book or go out and get it I’d love to hear what you’re breakthrough on
P.S. You can get the first part of his book when you go to Jay’s site and join his list…